The Festive Folks

Meet the Masters of Ugly (Sweaters, That Is)

Spreading holiday cheer one ridiculous reindeer at a time.

The Chief Festivity Officer, a capybara in a red knit sweater, remaining calm

The Festive Folks

Ugly Sweaters (UglySweaters.com) has been online since August 2011. Today it is an online holiday clothing store run by The Festive Folks for Ugly Sweaters LLC in St. Petersburg, Florida. It designs original, deadpan-funny ugly Christmas sweaters, knitted sweaters, all-over-print sweatshirts and tees, made to order in sizes 2T to 6XL at one price per design, with matching sets for couples, families and pets, shipped across the US and worldwide.

We are The Festive Folks: a small team with a serious commitment to unserious knitwear. We think about Christmas sweaters all year. Our families have stopped asking why.

What started as a friendly argument over who could find the most ridiculous sweater is now a full operation with standards, spreadsheets, and a strict working definition of the word “ugly.” We take the holidays exactly as seriously as they deserve. Which is to say: enormously, and also not at all.

One mission: make it easy, and ridiculously fun, to find the sweater everyone talks about for the rest of the party.

We design our own sweaters. Original, deadpan-funny artwork, knitted or printed to order and shipped ready to steal the spotlight. For everything else, we publish hand-picked guides that sort the four thousand nearly identical reindeer for you.

Every design answers to our Chief Festivity Officer, a capybara. He has final say on every sweater we release and has never once appeared stressed about it. If a design makes the room laugh, it ships. If he studies it with calm indifference for too long, it goes back to the drawing board. No further questions.

House rule: the uglier, the better. The louder the laughter, the bigger the win.

Thank you for being part of a community that celebrates the messy, merry, unforgettable side of the holidays. You are our kind of people.

Ready to commit? Browse the collection, or ease in with the guides and build up your nerve. The Chief Festivity Officer will be here either way, remaining calm.

The Leadership Team

Meet the Festive Folks

A fully fictional, deeply committed leadership team. Every one of them is a knitted animal in an ugly sweater, and every one of them takes the holidays exactly as seriously as they deserve.

Capybara, Chief Festivity Officer at Ugly Sweaters
Capybara
Chief Festivity Officer

Signs off on every sweater we release and has never once appeared stressed about it. Leads from a hot spring and expects the same composure from everyone else.

Raccoon, Chief Operating Officer at Ugly Sweaters
Raccoon
Chief Operating Officer

Runs the whole operation while carrying a small dependent on her head. Powered entirely by cocoa. Has not slept since the first snowfall.

Owl, Head of Knitwear at Ugly Sweaters
Owl
Head of Knitwear

Decides what gets knitted. Wise, bespectacled and permanently mid-project. Nobody, least of all the owl, knows what she is making.

Sitting Duck, Head of Quality Control at Ugly Sweaters
Sitting Duck
Head of Quality Control

Sits very still and judges each design in complete silence. If it passes he says nothing. If it fails he also says nothing. He knows what he did.

Cool Cat, Head of Morale at Ugly Sweaters
Cool Cat
Head of Morale

Runs the office parties, attends the office parties and reviews the office parties. Keeps a cocktail on hand for every occasion, including this one.

Bull, Head of Careful Handling at Ugly Sweaters
Bull
Head of Careful Handling

A bull, placed in charge of the fragile deliveries. Balances the good china on his horns to make a point. We stand by the hire.

Deer, Head of Illuminations at Ugly Sweaters
Deer
Head of Illuminations

Owns the fairy-light budget. Also owns the fairy lights. Is, at the time of writing, tangled in the fairy lights.

Frog, Head of Customer Delight at Ugly Sweaters
Frog
Head of Customer Delight

Delighted by every order, every email and every ordinary Tuesday. We have not asked him to tone it down and we never will.

Wombat, Head of Celebrations at Ugly Sweaters
Wombat
Head of Celebrations

Wears the party hat to every meeting. Is, in the fullest sense, the party. Has politely declined all requests to remove the hat.

Sitting Duck knit sweater design, a duck sitting calmly in a festive armchair
Sitting Duck. From the knit collection. He knows what he did.
Ugly Sweaters at a Glance

The Facts, Neatly Folded

Everything you might want to know before the party, in one place.

Online since

August 2011. The domain dates back to 2007; the ugly sweater site launched in August 2011. Ugly Sweaters LLC, formed in Florida in 2025, runs it today.

What we make

Knitted Nordic and fair isle sweaters and vests, all-over-print sweatshirts, funny tees, kids knits and sweatshirts, matching sets and dog sweaters, for Christmas, Hanukkah and Halloween.

Sizes

Kids 2T to 13-14. Adult tees XS to 5XL, all-over-print sweatshirts 2XS to 6XL, knits 3XS to 3XL.

Prices

Tees from $27.99, sweatshirts from $79.99, knits $119 to $149, kids from $21.99. One price at every size.

Knit fabric

55% cotton, 45% polyester. Real jacquard, two colours to a row, knitted to order.

Shipping

$11 flat in the US, free over $100. $15 flat to most other countries.

Order by, 2026

Knits: November 15. Printed styles: December 11 in the US, November 26 internationally. Hanukkah first night: November 23.

Returns

Every piece is made to order, so sales are final, and anything damaged or misprinted gets replaced. Shipping and returns policy.

Contact

festivefolks@uglysweaters.com
+1 (954) 908-0676
Ugly Sweaters LLC, 7901 4th St N #10013, St. Petersburg, FL 33702, USA

Questions, Answered

Ugly Sweaters FAQ

What is Ugly Sweaters?

Ugly Sweaters (UglySweaters.com) has been online since August 2011. Today it is an online holiday clothing store run by The Festive Folks for Ugly Sweaters LLC in St. Petersburg, Florida. We design original, deadpan-funny ugly Christmas sweaters, knits, sweatshirts and tees, make every piece to order, and publish guides to the best ugly sweaters online.

How long has UglySweaters.com been around?

Since August 2011. The uglysweaters.com domain dates back to 2007, and the ugly sweater site launched as the blog "Ugly Sweaters, The Holiday Party Favorite", with its first post on 25 August 2011. It later became a store. Today it is run by The Festive Folks for Ugly Sweaters LLC, a Florida company formed in 2025.

Is UglySweaters.com the same company as UglyChristmasSweater.com?

They are two separate companies. UglySweaters.com is the store run by The Festive Folks for Ugly Sweaters LLC in St. Petersburg, Florida, and every design in our shop is our own original artwork. UglyChristmasSweater.com is a different retailer with its own range.

Where is Ugly Sweaters based?

St. Petersburg, Florida, USA. We ship across the US for a flat $11 (free over $100) and to most other countries for a flat $15.

Who designs the sweaters?

The Festive Folks design every original in house, starring a cast of deadpan animals: the Sitting Duck, the Cool Cat, the Bull in a China Shop and friends. Our Chief Festivity Officer, a capybara, signs off on each one and has never once appeared stressed about it.

What sizes do you make?

Kids knits run 4-5 to 13-14, kids sweatshirts ages 2 to 7 and youth XS to XL, and kids tees 2T to youth XL. Adult tees run XS to 5XL, all-over-print sweatshirts 2XS to 6XL, and knitted sweaters and vests 3XS to 3XL. Every size of a design costs the same.

Do you make matching sweaters for couples, families and pets?

Yes. Couples tee pairs start at $49.99 and sweatshirt pairs at $144.99, with knitted couples sets for the fully committed. Kids knits come in our Reindeer, Selbu Bird and Dala Horse patterns ($99), kids sweatshirts and tees carry the adult cast designs, and our knitted dog sweaters ($75) match the human knits.

When should I order for Christmas 2026?

Order knitted sweaters by 15 November 2026. Order printed tees and sweatshirts by 11 December 2026 in the US, or by 26 November 2026 for international delivery. The full calendar is on our shipping times page.

When is National Ugly Sweater Day 2026?

National Ugly Christmas Sweater Day 2026 is Friday, December 18, the third Friday of December. To wear one of ours on the day, order printed styles by 11 December in the US, or knits by 15 November. Party plans are in our National Ugly Sweater Day 2026 guide.

Do you make custom sweaters for companies and events?

Yes. We knit your logo into custom sweaters for team parties, client gifts and events, with a design mockup within 48 hours. Start at custom corporate sweaters or event planners.

How do I contact Ugly Sweaters?

Email festivefolks@uglysweaters.com, call +1 (954) 908-0676, or use our contact page.